Music

Justin Bieber is a playable character in 'NBA 2K13'

by Aaron Zorgel

October 4, 2012

NBA 2K13 was released on Tuesday, and it didn’t take video gamers long to discover a secret unlockable celebrity team. You can show off your dunking skills with avatars based on JB Smoove, Wale, Bow Wow, Chamillionaire, Sean Kingston, Meek Mill, Mac Miller, DJ Pauly D, and more. Oh, and did we mention Justin Bieber? You can also post up under the basket with Stratford’s finest.

NBA 2K13 was released on Tuesday, and it didn’t take video gamers long to discover a secret unlockable celebrity team. You can show off your dunking skills with avatars based on JB Smoove, Wale, Bow Wow, Chamillionaire, Sean Kingston, Meek Mill, Mac Miller, DJ Pauly D, and more. Oh, and did we mention Justin Bieber? You can also post up under the basket with Stratford’s finest. Watch him in action below, in one of the greatest YouTube videos we’ve seen this week:

So what’s with the celebrity presence in NBA 2K13? Well, you can probably attribute it to the game’s executive producer Jay-Z. On his part, it’s a pretty smart business decision to include Justin Bieber as a playable character. Suddenly, all of those Beliebers who probably wouldn’t have bought the game otherwise are going to snatch up a copy of the game, just so they can oggle Justin in that hunky uniform.

Oh, and if you’ve got an eagle eye, you just might spot a video game version of Jay-Z sitting courtside at a virtual Brooklyn Nets game.