Ravers, Juggalos and nu-metallers rejoice: JNCOs are finally back
by Mark Teo
February 20, 2015
If you spent your awkward formative years as a skate-punk, goth, nu metalhead, or raver, you’ve surely enountered a pair of JNCOS. You know them: They’re the giant, disgusting flood pants, first popularized at raves—for the dramatic flair they had while in motion—and then later adopted by, like, literally every late-’90s to mid-’00s teenage subculture. They featured disgusting embroideries with faux graffiti writing, DJs, and skateboarders. They featured zips, straps, reams of pockets, and reflective bits. They were paired with inverted visors, complete with fake plastic piercings. They were the Osiris DS3’s of pants. Which is all to say: We’re glad they existed, but they’re a disgusting part of our past that no one needed to revive.
Until, of course, someone needed to revive them. JNCOs made $186.9 million in 1998—and presumably nothing since—so Chinese company Guotai Litia has decided to revive the brand with three lines: A core, fashion, and heritage collection, the latter of which will feature pants with (gasp!) 23-inch openings. 23. Inches.
As the Fader reports:
The core collection features traditional styles including a knit jean with a slouchy fit; the fashion group has joggers with zip bottoms and a drawstring waist, and the heritage collection offers leg openings of 20 inches and 23 inches, with high waists. All of the product will feature JNCO’s crown logo.”
My fuck. Hat tip to Metal Sucks, who announced JNCO’s return with this batshit headline: “Coincidence? Coal Chamber Tease New Music and JNCOs Announce Relaunch ON THE SAME DAY.” Check our favourite JNCO memories above, including that time Hulk Hogan wore flood pants.
